Call Warm Leads,
Not Cold Lists.
Cold Calling Without Intelligence is a Waste.
You're burning hours calling uninterested leads with no idea who's actually warm, what to say, or when to call.
1. Can't Identify Who's Warm
You have no way to know who's engaged and interested vs. who's completely cold. Every call feels like a shot in the dark.
2. No Research or Talking Points
You call without knowing anything about the lead—their portfolio, investment strategy, or buying criteria. You wing it every time.
3. Calls Don't Connect to Pipeline
You log notes (maybe), but they never connect to your deal pipeline. You lose track of who you called, what they said, and what to do next.
Wasted
Time on cold leads
No
Context or prep
Poor
Call effectiveness
Missed
Opportunities
How Theus Makes Every Call Count
Know who's warm, research every lead with AI, get clear talking points, and track every conversation—all in one platform.
Track Engagement Automatically
Theus tracks every email open, link click, and interaction across your campaigns. Your call list is automatically prioritized by engagement—focus on leads who are actually showing interest, not cold contacts.
- Track every open, click, and engagement signal
- Auto-prioritize by hottest leads first
- Know when prospects are actively engaged and ready to talk
123 Main Street Campaign - Call List
Generated from 47 emails sent
🔥 Hot Leads (8)
Multiple opens + link clicks
James Martinez
Opened 7x • Clicked link • (512) 555-0123
Patricia Chen
WARMOpened 3x • (512) 555-0456
Robert Kim
EngagedOpened 2x • (512) 555-0789
James Martinez
(512) 555-0123
🔥 HOT Lead - Opened 7x
AI Research Summary
Portfolio: 8 retail properties in Austin metro
Investment Focus: Value-add retail, 5,000-15,000 SF
Recent Activity: Acquired 2 properties in Q3 2024
Talking Points
- • Property matches his retail portfolio
- • Below-market rents = value-add opportunity
- • Similar to his recent acquisition on 6th St
Get Prepared Before You Dial
Before you call, AI researches each lead—analyzing their portfolio, investment preferences, and deal history. You'll have clear talking points and context, so every conversation is informed and relevant.
- AI researches portfolio and investment strategy
- Get talking points and relevant context for each lead
- Never call blind—always know who you're talking to
Make the Call and Log Results
With all the context and talking points ready, make your call with confidence. Log notes, outcomes, and next steps instantly—everything connects directly to your visual deal pipeline for complete tracking.
- Call with clear talking points and context
- AI logs notes and outcomes instantly in-platform
- Track every conversation in your visual deal pipeline
Qualified
Robert Kim
$12M Budget
Lisa Wong
$8M Budget
LOI Received
James Martinez
Received Tues 2pm
Negotiating
Patricia Chen
PSA Drafted
💡 Drag cards to update deal stages
The Theus Difference
Real results from teams who connected their marketing to their pipeline
Call Conversion Rate
Calling warm, engaged leads converts at 65% compared to 15-20% for cold calling. When you know someone opened your email 5 times and clicked through, they're ready to talk.
Zero Research Time
No more spending 15-30 minutes researching each lead before calling. AI does the research automatically—portfolio analysis, investment preferences, and talking points ready instantly.
Better Call Outcomes
Calls with AI-generated context and talking points lead to 3-4x more meaningful conversations. You know exactly what to say, what matters to them, and how your property fits their criteria.
Activity & Notes Retention
Never lose another call note or follow-up task. Everything is automatically logged and connected to the contact record—no more legal pad chaos or forgotten details.
Ready to Build a Smarter Deal Pipeline?
This is more than a CRM. It's your operations command center.